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Festivals
and Events Ontario (FEO) Achievement Awards The FEO Achievement Awards judge festivals and events in a number of categories. Each category represents an area in which a festival should excel. These areas are critical to the successful planning and running of an event. If you plan your festival or event around these categories and do your best to be a winner in each of them, then your festival or event will have been planned with a winning strategy. The categories that are judged include Community Involvement, Virtual Marketing Campaign, Printed Materials (posters, pamphlets and programs), Marketing Campaigns, Innovative Partnerships, Festival Greening, Fundraising, Sponsorships and Volunteer Management. Judging is based on excellence in these categories. The judges look for how well you present your festival or event both in written application and reports and in the supporting materials submitted. The better your submission looks and reads, the greater the chance of winning one of the categories. Here’s my point, you may not win an award, but if you use the FEO Achievement Awards and their criterion as the basis of planning your event, you will have a better event. To me, the greatest award festival organizers can achieve is to hold the best event possible! My advice to festival organizers is simply this, 1 – Become a member of FEO (Enter FEO Website) if you are not already one; 2 – Ask FEO to send you the Achievement Award package BEFORE you start the planning process; 3 – Plan your event based on the Award categories; 4 – Keep accurate records of what you have done (this will make writing your Awards submission much easier); 5 – Keep good samples of all your supporting material (ads, posters, programs, souvenirs, etc.); 6 – Submit your Award entry as soon as possible.
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